SheCon FREE New Media Expo Miami

Social Media Tips: Attend Low Cost Conferences

Social Media is about Socializing online and IRL (in real life) to network with people for a multitude of reason. It is the human thing to do. Find people in your business AND find your passion niche. Find your tribe. Where do you belong? Conferences and Expo’s are a terrific way to find out what others are doing and learn new skills or resources. SheCon 2011 was completely FREE to attend. Originally located at Bonaventure near Weston, it moved to Miami because of some unforeseen circumstances. This was a great conference.

We were given a nice carrying bag (used it for Art Supplies because it is a nice size). The bag had lots of goodies but my favorite was the MetroMint mintwater. Very special taste!

Metro Mint Water Photo courtesy of MetroMint

Enchantment author Guy Kawasaki
Guy Kawasaki of Alltop.com was the Keynote Speaker on Enchantment. He is a writer. His website is one of those you can register your website and once approved be listed. All four of mine are listed and I do get traffic from his site. Former Apple employee. Evangelist for Apple. Be trustworthy by trusting others. Make life easier for others will enchant them. Remove obstacles. How can I help others? Smile! Make sure to register your Website at   Alltop.com

CarrieWithChildren.com hosted a nice dinner party Friday night with Subs from Firehouse Sub with Chocolate Chip cookies. Fantastic networking event with good food and drinks. After a six hour drive this was a welcome event. I like Firehouse Subs

Carrie was a very lucky woman. Driving down with a Buick Enclave courtesy of General Motors Southeast as a ambassador for Firehouse Subs sponsoring her attending the conference and Winning a wonderful mattress from Sleep Innovators. Now that is the way to do a conference. My luck was going home with one of the pillows courtesy of another blogger who had gotten two. Use it every night to curl around. Love it!

Maria de Los Angelos @vicequeenmaria talked about Travel Writing as a travel editor at miamibeach411.com Recommends  tripatini.com and travel writers.com Write about where you live or take short trips off season. Find a niche in adventure, budget or single travel.

Write Comedy hosted by Oren Katzoff and Jack O’Brien of Cracked.com suggest writing for them if you have ideas and want to start somewhere. Writing includes editing and sometimes publishing. Make a schedule for writing and for marketing on Facebook and twitter.

FireTruck Tub overlay for infants Photographer Eileen Ludwig

FireTruck Tub overlay for infants Photographer Eileen Ludwig

American Standard Brands – Thank you for the new shower head

Walking around the Show Room floor was enlightening and fun with a variety of vendors with lots of products of interest. Pillows, shower heads, pancakes, coffee, cars, tennis, wine sisterhood, CraveLocal, Baileys Coffee Creamers, iStockphoto, MetroMint, and Coworking.

de wafelbakkers pancakes Photographer Eileen Ludwig

De Wafelbakkers was fun with pancake saucer to throw and get in the mouth of a cardboard cutout child Of course, I had to try throwing pancakes and miss several times but still won a prize of a great Cooler bag for bringing home your refrigerator or frozen foods from the supermarket. Have used cooler bag many times.

Terry Wheatley, the founder of Wine Sisterhood, hosted The Sassy Suite each evening where we enjoyed wine, cheese, and hand massages. Registered with our Business Cards for an IPAD2 give away WON by my fellow Travel Writer Jennifer Huber of SoloTravelGirl.com The Hand Massages were fantastic. We met many other Social Media people for a great Networking event.

Crowdsourcing by Aliza Sherman

At the Sassy Suite, meeting Aliza Sherman in person was terrific. She was helping the host with a Pink Feather Boa and princess crown. Aliza was one of the very early bloggers long before most who now present at many of the conferences. She paved the way for those bloggers coming after her. Very personable! Nice too. Aliza author of Everything Blogger Book with a new book on Crowdsourcing

Future trends in Social Media and Web apps presented by Aliza Sherman Her presentation is posted to slideshare http://www.slideshare.net/alizasherman/smart-ways-to-use-future-tech-social-media

 

The 2011 SheCon Expo had a lot of challenges with the move and FREE passes being booked and not used. The gathering was smaller than expected but great as an attendee to have so many to meet who did make the effort and came. I like it!

Lots of knowledge to learn from those who were creating groups for meeting or coworking together for sharing office space and knowledge.

2011 Attendees who registered and went are considered Founders entitled to a special Pass Promo Code for VIP privileges posted to the SheBlogsConference.com Blog June 6, 2011 New location for VIP posting at sheconexpo.com When you register for 2012 make sure to have the VIP code, follow the directions on the Registration page.

Update

SheCon 2012 has been announced for Orlando at Disney Hope to see you there

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Eileen Lud­wig of Social Media School brings to the world decades of com­puter expe­ri­ence with a desire to learn and share cur­rent tech­nol­ogy mul­ti­me­dia tools for com­mu­ni­ca­tion. She is owner of four sites: Free­lance­Tourist , Dig­i­tal Pho­tog­ra­phy, Web Design School, and Social Media School Each are in dif­fer­ent stages of devel­op­ment and evolution.

Posted in Blogging, Conference, Social Media | Tagged , , , , , , , , , , , , , , , , , , , | Leave a comment

Social Media Jobs, skills, future, ROI, and what do you really want to know?

Social Media Buttons
Many have been around Social Media back when it was User groups before hypertext language. There were early adopters who have managed to take blogs and make money by getting there first with books, speaking, and online presence.

What sparked this post was a twitter from Mashable

Start a Career in Social Media, Online Marketing or Web Design

Love Mashable story about going in this direction because he knew he was unemployable in a traditional environment so he found what he could be good at from a remote location and made it happen. It is a fantastic story.

Another posting of Mashable tells how social media is costing business in distractions. Opposite side of the coin. There are a lot of those points.

Much of the information and learning you need and want can be found online or at the library. Twitter is your friend for finding groups. Finding free conferences where you still have the cost of travel and hotel helps to connect to people in Real Life. Free connections or meetings once a month was the topic at the SheCon conference I attended in Miami. Locally finding sponsors to host blogging and Tweeter meetings would be helpful to all for learning and growing in this field. @alexdc was most helpful in describing how they do this in South Florida where they have FREE meetings every month.

There are companies that just collect all the news into one place like Alltop or Social Media Examiner and make money off the ads or items they sell. Other sites like Huffington post used a lot of writers for free and then sold the company for a lot of money.

Marketing types who are good at what they do and know how to run groups or conferences are setting up gatherings at prices $500 and above for learning with promises of income or alluding to income. Many are selling ebooks at higher prices than we pay for hard cover books. I have a limit of $20 for an e-book and mostly $10 or under. There is no paper or publisher costs.

All the Blog, travel, and blogger Conferences that are making money off those aspiring to jump into the fray now and make money. Those who want to attend must have a day job to pay to go or have their company send them because their blogging or business may not be making the money needed to pay the fee to attend. Ask, if you go, how many attendees are currently making a living in any of these fields separate from their company. These conferences gather all those who are making money or want to speak and then charge for the conference. Examples of conferences Social Media Success Summit , Blogworld , Travel Blog Exchange, Blogger Camps, and many other conferences at prices corporations can afford but might be beyond the individual budget. Many conferences have a component on Social Media skills where speakers are needed. All fields need people with Social Media knowledge and tools skills.

Wheat Stalks
Separating the Wheat from the Chaff is part of due diligence for the writer.

Selling books, e-books, memberships, tribes, special memberships, and affiliate products are part of the incomes. Speaker fees, free conference accommodations and free access are benefits for those who were in this field early. What are your values? Finding what you can do and live with is up to you to discern.

Some say you can’t make money and others say you can. Look at both, read what they are doing. Many blog just for a few products which is really paying less than piece work would pay but it is fun so they do it. Anything that you can do remotely can be done from anywhere in the World and therefore the competition and wages may be lower than you anticipated. What is driving this?

Big box stores, corporations have been driving wages lower and shipping jobs to lower wage areas of the world where they don’t have to pay attention to unions or workers rights. Many of the issues about sweat shops that were fought for and won at the turn of the century have returned throughout the world where there is no regulation. Some applaud this. Workers are not so happy who now make 1/3 or half of what they did 20 years ago. While others in these third world countries or low wage countries are making way more than they did until those jobs are shipped from their country to another lower wage country. Complaints rise when it happens to you.

Many new bloggers are buying up the books, the memberships, and the tools to get to the six figure salary others say they are earning. When it doesn’t come, they are told it is content, working hard, etc. Maybe it is. Maybe it is not.

Having all the skills for Social media will be useful in many jobs and are actually a plus if you know technology. Having the right combination helps. Being in the right place at the right time helps. Having good contacts is a BIG Plus.

Seven skills for a Social Media Marketing Manager

Social-media skills become crucial for job hunters

Don’t quit your day job to blog until you are consistently making five figures at the mid-range level. Find writing jobs that pay for your level of skill. Guest blogging may get your name out there in the beginning. Building your own business might be a start. Finding bloggers who are making money without you buying a product to learn the skills needed. Buy products equivalent to the value you gain. Question spending more than $10 on a ebook put out by the author. What is Amazon or Barnes and Noble pricing ebooks?

There are many jobs listed on sites about social media jobs. Many jobs involve technical skills and programming. Read job descriptions to find out the WISH list of Human Resource Departments. Getting involved in online groups can help. Use Twitter, Facebook, and LinkedIn for building a network. Give. Help Others. Become known as an expert.

Definition of Social Media

Future Trends News Topics

Presentation by Aliza Sherman at the SheCon Conference in Miami Beach

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Eileen Lud­wig of Social Media School brings to the world decades of com­puter expe­ri­ence with a desire to learn and share cur­rent tech­nol­ogy mul­ti­me­dia tools for com­mu­ni­ca­tion. She is owner of four sites: Free­lance­Tourist , Dig­i­tal Pho­tog­ra­phy, Web Design School, and Social Media School Each are in dif­fer­ent stages of devel­op­ment and evolution.

Posted in Day19Opinion-June2011, Social Media, Social Media Jobs | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 7 Comments

Top Free WordPress Plugins

Finding and adding Plugins can be done within your site by searching for Plugins under the Plugin title found to the left in the administrative panel OR you can search and find them at WordPress.org under Extend, Plugins, search plugins. Download. Upload. Install.

All in One SEO pack – Search Engine Optimization accomplished by filling in the title, description, and lots of tags makes this SEO great for searchers to find your posting articles. For tags, I use any word or phases I would use to find a post similar to mine.

Broken Link Checker – Great for keeping up with links that are no longer available or changed and makes your job easier.

CommentLuv – Rewards your commenter with a link back to their last post. Builds community by opening the door to other sites.

DoFollow – overrides WordPress attribute nofollow so search engines will follow links helping to increase ranking in Google

EMAILProtect – protect email addresses on your site from Web Crawlers

Cryptx – protect email addresses (maybe I don’t need both but for now I have both)

Fast Secure Contact Form – This protects your site from automated spammers and is the only place I use a captcha

Google XML sitemap – Helps search engines index your blog by allowing them to see complete structure of your site

JetPack by WordPress – Using this for the stats is great. The share didn’t really appeal to me so I am not using it. As WordPress continues to develop this, it may become better. This replaces WordPress Stats.

Subscribe / Connect / Follow Widget – this is new for me but I have been looking for something with small icons and easily add to my site within a Widget made this a home run for me. I like it so far. I wanted something for subscribing to RSS, email, and other services. Right now I trying a few.

Subscribe to Comments – allowing any commenter to subscribe to individual post comments was important to me

WordPress Database Backup – Backup on demand, to email address (set one up just for your backups) or download to your computer. Set a schedule backup.

Topsy Retweet Button – This button makes it easy for others to retweet your post and it picks up those tweets and puts them in the comment section.

TwitterLink Comments – Allows commenter to add their twitter id

Spam protection many use Akismet which I had read as costing to use but recently read where there is a free version so I will need to revisit that plugin and find out if that is true. Right now I use a combination and it still does not keep them all out. No one has found a perfect answer for spammers. Bad Behavior. Spammer Blocker. Make sure to install some type of spammer blocker but know you can’t eliminate all of them.

When you are new to using Plugins the tendency is to add too many, each one can put a drag on your load time. Finding the right ones for you and your needs is important as you move forward. Add them one at time and remember it is ok to change your mind.

Remember your theme influences how well some plugins work. It really is trial and error for some things. If it works wrong, you can go to your server through FTP and delete it from the plugin folder and your site will come back up (yes something to talk about in a future post)

I have other plugins but they are a personal preference whereas the ones I list above I feel are Must HAVES.

Related  Posts

  • Link Post on Plugins for Day 7 of 31 Days to Build a Better Blog (some I still use and others I have eliminated because of problems)
  • Guest post about WordPress Plugins from Erica Mueller where she explains why a popular plugin is a huge drain on the server YARRP
  • Post on SEO by Heligirl

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Eileen Lud­wig of Social Media School brings to the world decades of com­puter expe­ri­ence with a desire to learn and share cur­rent tech­nol­ogy mul­ti­me­dia tools for com­mu­ni­ca­tion. She is owner of four sites: Free­lance­Tourist , Dig­i­tal Pho­tog­ra­phy, Web Design School, and Social Media School Each are in dif­fer­ent stages of devel­op­ment and evolution.

Posted in Blogging, Lessons, Social Media | Tagged , , , , , , , , , , , , , , , , , , , , , | 61 Comments